CompareToolz
Salesforce logo
VS
Zoho CRM logo

Salesforce vs Zoho CRM

Detailed comparison to help you choose the right tool in 2026

πŸ“… Last updated: February 1, 2026‒⏱️ 12 min readβ€’πŸ“Š CRM

πŸ† Quick Verdict

It's a tie! Both are great options.

Both Salesforce and Zoho CRM are excellent crm tools with different strengths. Salesforce excels at industry leader, while Zoho CRM stands out for affordable pricing.

πŸ“Š Visual Comparison

Overall Score Comparison

73
Salesforce
vs
93
Zoho CRM

Category Breakdown

Salesforce: 60%FeaturesZoho CRM: 70%
Salesforce: 60%PricingZoho CRM: 90%
Salesforce: 70%Ease of UseZoho CRM: 70%
Salesforce: 75%SupportZoho CRM: 75%
Salesforce: 60%IntegrationZoho CRM: 60%

Salesforce Highlights

  • βœ… Industry leader
  • βœ… Extremely customizable
  • πŸ’° $25/user/month

Zoho CRM Highlights

  • βœ… Affordable pricing
  • βœ… Feature-rich
  • πŸ’° Free / $14/user/month

Feature Comparison

FeatureSalesforceZoho CRM
Sales Cloudβœ“β€”
Marketing Cloudβœ“β€”
Service Cloudβœ“β€”
AI (Einstein)βœ“β€”
AppExchangeβœ“β€”
APIβœ“β€”
Free Tierβœ—βœ“
Lead Managementβ€”βœ“
Automationβ€”βœ“
AI (Zia)β€”βœ“
Analyticsβ€”βœ“
Integrationβ€”βœ“
Mobile Appβ€”βœ“

What is Salesforce?

Salesforce logo

Salesforce

CRM

salesforce.com

Salesforce is the world's leading CRM platform. It offers comprehensive sales, marketing, and service solutions for enterprises with extensive customization and a massive app ecosystem.

βœ…Pros

  • β€’Industry leader
  • β€’Extremely customizable
  • β€’Massive app ecosystem
  • β€’AI features (Einstein)
  • β€’Enterprise-grade

❌Cons

  • β€’Very expensive
  • β€’Complex setup
  • β€’Requires admin expertise
  • β€’Overwhelming features

What is Zoho CRM?

Zoho CRM logo

Zoho CRM

CRM

zoho.com/crm

Zoho CRM is a customer relationship management platform offering sales automation, analytics, and multichannel communication at competitive pricing.

βœ…Pros

  • β€’Affordable pricing
  • β€’Feature-rich
  • β€’Zoho ecosystem
  • β€’Good automation
  • β€’Multichannel support

❌Cons

  • β€’UI less modern
  • β€’Learning curve
  • β€’Support varies
  • β€’Customization complexity

Pricing Comparison

Salesforce

$25/user/month

Per user subscription

View detailed pricing β†’

Zoho CRM

Free / $14/user/month

Per user subscription

βœ“ Free tier availableView detailed pricing β†’

πŸ“ŠIn-Depth Analysis: Salesforce vs Zoho CRM

Choosing between Salesforce and Zoho CRM can be challenging, as both tools offer compelling features for modern workflows. In this comprehensive comparison, we'll analyze every aspectβ€”from features and pricing to real-world use casesβ€”to help you make an informed decision.

Salesforce

Salesforce is the world's leading CRM platform. It offers comprehensive sales, marketing, and service solutions for enterprises with extensive customization and a massive app ecosystem.

Zoho CRM

Zoho CRM is a customer relationship management platform offering sales automation, analytics, and multichannel communication at competitive pricing.

🎯Best Use Cases

When to Choose Salesforce

  • βœ“
    For Teams:

    Industry leader

  • βœ“
    For Small Business:

    Extremely customizable

  • βœ“
    For Enterprise:

    Massive app ecosystem

When to Choose Zoho CRM

  • βœ“
    For Individuals:

    Affordable pricing

  • βœ“
    For Small Business:

    Feature-rich

  • βœ“
    For Teams:

    Zoho ecosystem

πŸ”Feature Deep Dive

Sales Cloud

Salesforce:βœ… Yes
Zoho CRM:

Marketing Cloud

Salesforce:βœ… Yes
Zoho CRM:

Service Cloud

Salesforce:βœ… Yes
Zoho CRM:

AI (Einstein)

Salesforce:βœ… Yes
Zoho CRM:

AppExchange

Salesforce:βœ… Yes
Zoho CRM:

API

Salesforce:βœ… Yes
Zoho CRM:

πŸ’°Pricing Analysis

Salesforce

$25/user/month

Per user subscription

Zoho CRM

Free / $14/user/month

Per user subscription

βœ… Free tier available

πŸ’‘ Pro Tip

Both tools offer free trials or tiers. We recommend testing both with your actual workflow before committing to a paid plan.

πŸ†Our Recommendation

After extensive analysis and testing, here's our take: Both Salesforce and Zoho CRM are excellent tools that can significantly improve your productivity. The best choice depends on your specific needs, workflow, and priorities.

Choose Salesforce if:

You prioritize industry leader and extremely customizable.

Choose Zoho CRM if:

You prioritize affordable pricing and part of zoho ecosystem.

Frequently Asked Questions

For small teams, Zoho CRM might be more cost-effective due to its pricing structure. However, the best choice depends on your specific needs and workflow preferences.

Final Verdict: Which Should You Choose?

✨ Choose Salesforce if

You prioritize industry leader and extremely customizable.

✨ Choose Zoho CRM if

You prioritize affordable pricing and part of zoho ecosystem.